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I Build the System.Solve Complex Problems.Communicate with Intent.

Systems-first operator with 15+ years in games and tech, building the structures that move information, decisions, and work across complex teams.

  • Intake, routing, and decision systems
  • Cross-functional operating rhythms
  • Narrative, risk, and stakeholder alignment
  • Programme, launch, and go-to-market execution
Systems DesignProgramme GovernanceNarrative InfrastructureMarket Execution

Devon Stanton

Builder · Operator · Leader

15+

Years in Games & Entertainment

10+

Markets across EMEA & APAC

€500k+

Budgets Managed

500+

Launches Led & Supported

My Operating Model

How I turn messy information, unclear ownership, and cross-functional pressure into systems people can use.

Strategy Before Execution

Define outcomes, stakeholders, and risk models before launch cycles begin.

Systems over Heroics

Build repeatable frameworks so scale doesn't rely on individual heroics.

Narrative + Operations Aligned

Connect product, marketing, leadership, and community into one coherent direction.

Measurable Impact

Define KPIs, governance, and feedback loops before the work is in flight.

The Unity Awards 2025

A recent example of systems-first operator work in practice.

Unity Awards 2025
36,000

votes

14,000

participants

100+

studios activated

$0

Budget

Built and delivered the global Unity Awards platform and operating model, establishing governance, secure voting workflows, and a distributed activation system across 100+ studios. Coordinated engineering, security, and legal to ensure transparency, compliance, and scale.

What I Build

The same operating model, translated across communications, programme work, and go-to-market execution.

Information & Decision Systems

  • Stakeholder mapping
  • Intake and routing paths
  • Decision-ready reporting
  • Feedback loops
  • Signal-to-action workflows

Programme & Operating Design

  • Programme governance
  • Cross-functional cadence
  • Launch and lifecycle planning
  • Workflow systems
  • Resource efficiency under constraint

Narrative, Risk & Market Alignment

  • Narrative development
  • Executive and partner communications
  • Reputation risk modelling
  • Global-to-local coordination
  • Go-to-market execution

I Work Best With Teams That Are...

  • The work matters, but the system around it is still too informal

  • Information is stuck in heads, Slack threads, and emergency meetings

  • Comms, product, legal, engineering, marketing, and leadership all need to move together

  • Growth has outpaced the operating rhythm, and heroics are no longer enough

Companies I have worked for

Unity
Blizzard Entertainment
2K Games

Some of the companies I have supported

Codemasters
Ubisoft
CD Projekt
NC Soft
Rockstar
Activision

Contact Me

Let's start talking, reach out and tell me what you need